What If Kumbh Mela Was a Product? | A Product Manager’s Perspective by The Product Lens
At The Product Lens , we’re all about seeing the world through the eyes of a product manager. So, let’s put on our product lens and imagine the Maha Kumbh Mela as a product. How would we approach organizing one of the world’s largest gatherings with a product management mindset? Let’s dive into the insights and business angles that can transform this monumental event into a fascinating product management case study. 1. Product Vision and Purpose The Kumbh Mela is centered around providing a spiritually enriching experience. This clear vision is crucial for aligning stakeholders and guiding every decision. PM Insight : Defining a compelling vision ensures alignment across teams and stakeholders, creating a cohesive strategy. In business, this drives product-market fit and customer satisfaction. 2. User Research and Personas The event attracts a diverse audience—pilgrims, tourists, vendors, and media. Each group has unique needs and expectations. PM Insight : Comprehensive user research ...